Realtors cannot deny that home staging is having an impact on the real estate market according to a survey earlier this year.
The home staging survey revealed:
- 40% of buyers’ agents cited that home staging had an effect on most buyers’ view of the home.
- 83% of buyers’ agents said staging a home made it easier for a buyer to visualize the property as a future home.
- 25% of buyer’s agents said that staging a home increased the dollar value offered between one and five percent, compared to other similar homes on the market that are not staged.
- 17% of respondents stated that staging a home increased the dollar value of the home between six and 10 percent.
- 28% of sellers’ agents stated that there were slight decreases in the time on the market when the home is staged.
The most common home improvement items agents recommended to sellers were
- 95% decluttering the home
- 89% entire home cleaning
- 83% removing pets during showings
- 78% carpet cleaning
Home staging, high expectations
Home improvement shows have raised homebuyers’ expectations, according to a new report, 2019 Profile of Home Staging, by the National Association of REALTORS®.
It found that 38 percent of REALTORS® who were polled said that TV shows about the buying process had an impact on their business. In addition, a median of 20 percent of buyers were disappointed by how homes look compared to homes they’ve seen on TV.
Staging does play a role in how long a house stays on the market and it also can boost the financial offer on a home. Twenty-five percent of buyers’ agents said that staging a home increases its dollar value by 1 to 5 percent.
The most commonly staged rooms were the living room (93 percent), kitchen (84 percent), master bedroom (78 percent), and dining room (72 percent).
